I'm Halie (hey-lee), a senior UX researcher who pairs the rigor of a hard sciences background with a scrappy, self-starting mindset honed at startups.

I'm in the business of making products make sense, to the everyday people who use them and to the talented teams who build them. I embed myself in the product process, so I spot the questions worth asking before they land on my desk. I bring the right voices in early, then help the team turn what we learn into clear decisions that rest on evidence, not hunches. These days I work in health, using UX research and behavioral science to help shape a more thoughtful digital world (and a healthier physical one).